Philadelphia Tech-Security Conference Invitation for STC Members


2017 Philadelphia Tech-Security Conference

Place:

Hilton Philadelphia City Avenue
4200 City Avenue
Philadelphia, PA 19131

Date:

Thursday, June 22nd 2017
8:15am-5:00pm

Click here to register for your free VIP pass

Your FREE pass includes:

  • Continental breakfast and full lunch
  • Entrance into the main conference room and exhibit hall
  • All conference materials
  • CPE credit services

Check out our agenda at the link below-
http://www.dataconnectors.com/event/philadelphia-6-22-17/

or call Lauren Homeier at 636-778-1832 for more information.

Partner Program Event: Using communication to drive organizational strategy and transformational change, with Meredith Henry

For this partner program event, STC-PMC members can register at the IABC member rate!

Thursday, April 27, 2017 from 6:00 PM – 8:00 PM

More than ever, organizations are embarking upon large-scale change and in doing so, they are challenged with motivating and aligning employees behind what it will take to achieve business goals. Leaders play a critical role in articulating the reason for the change, the vision for the organization and what employees should be doing differently. Simply put, effective leader communications drives change and performance.

A study by Towers Watson found companies that are highly effective at change management, engagement, and communications are also:

  • 5 times more likely to outperform industry peers.
  • 20 percent more likely to report lower turnover rates.
  • 5 times more likely to have managers who actively support the vision.

During this program, Meredith Henry, Account Lead, Gagen MacDonald, will outline the best practice approach for designing communication strategy that accounts for the way humans respond to change and the way to equip leaders to lead an organization through transition.

By attending this program, participants will walk away with an understanding of:

  • How the brain responds to change and how communication strategy can equip employees to adapt and perform.
  • The five reasons that leaders hesitate about communication and the strategies to address them.
  • Two Gagen MacDonald case study examples of how organizations have applied communication to equip leaders to drive organizational strategy and navigate change.

Light refreshments will be served.

About Meredith Henry: With deep experience across numerous industries, Meredith Henry specializes in applying change and communication theory to solve business challenges. Drawing on her background in consulting and many years working in-house at McDonald’s Corporation, she has expertise in using strategic communication to drive alignment and facilitate change within organizations.

She served as change lead for numerous transformations – ranging from global technology implementations to culture change strategy aimed at shifting behavior for nearly 1 million front-line employees. She has partnered closely with executive leadership to design the change communication strategy for major organizational restructurings and to deliver a global turnaround strategy. In her role as Account Lead at Gagen MacDonald, a premier strategy execution consulting firm, she is responsible for designing and executing long-term strategy for elevating results within organizations through communication, leadership, and engagement.

Meredith specializes in leadership alignment and leveraging stakeholder relationships to lead change. She has facilitated diverse leadership teams to define a common strategy across decentralized, global geography. She has been invited to present at industry events including the Research Board Global Workforce Management Council and served as a guest lecturer at her Alma Mater.

Meredith received her Bachelor of Arts degree in Organizational Communication from Alma College.

Partner Program: L&D Philly Professional Series

Discounts are available for STC-PMC members for L&D Philly’s Professional Series including topics on igniting the inner fire, gamification, and increasing the Interaction and Retention in the Virtual Classroom.

May event – ldphillyvirtual
June event – ldphillygames
October event – ldphillyevaluation

Captivate and Accelerate: Increasing Interaction and Retention in the Virtual Classroom

What separates “okay” virtual learning from great virtual learning? The program design! Good design is what drives an interactive, facilitated, virtual learning experience that dazzles participants. If you want to create collaborative virtual training that participants clamor to attend, then join us to explore the design techniques used by the best virtual facilitators. You will learn to capitalize on the visual strengths of web conferencing, rethink interactive participation, increase collaboration, and captivate with a good story.

Professional Series – Gamification – Level 1 Workshop

Learn from the #1 rated Gamification Guru Monica Cornetti and become a better, higher-rated, and considerably more effective trainer, teacher, instructional designer, or human resource professional!

Professional Series – Igniting the Inner Fire – Kirkpatrick Levels 3 & 4

L&D Philadelphia is please to announced this workshop with none other than Jim & Wendy Kirkpatrick from the ground-breaking Kirkpatrick family. Jim & Wendy continue to pioneer research and application in the training evaluation & performance space taking up the mantel laid down by Jim’s father, the late and world-renown Donald Kirkpatrick

Training is still “on trial,” charged with incurring expenses in excess of the value it provides to the organization. Training must reinvent itself and transcend the classroom.

Register Now: Effectively Telling Your Story Through Content Marketing Webinar

Presentation Description

Promoting products and services through content marketing has been a growing trend for the past five years. Content marketing is also a great method for sharing your company’s mission and goals. In this session, you’ll learn what content marketing is, how it is useful in communicating your story, the types of marketing methods for sharing your story (such as blog posts, white papers, case studies, social media, and many more), and how to identify your target audiences, and tips for creating a content marketing plan.

About the Presenter

Cheryl Landes, a technical communications consultant from Vancouver, WA, founded Tabby Cat Communications in 1995. Her specialties are technical documentation, marketing communications, instructional design, and findability. She’s a certified MadCap Advanced Developer and STC Fellow. Cheryl has written five books, published many magazine and journal articles, and blogs about travel at tabbycatspawprints.com. For more information about Cheryl’s services, visit her business website at tabbycatco.com/.

Register to get your spot for this webinar today! Limited seats available!
Once you register, we’ll send you the webinar connection information shortly before the webinar date by email.

Wednesday, April 12, 2017 from 12:00 PM to 1:00 PM (EDT)

Register Now!

Partner Program: IABC Philadelphia: How to Use Live Video on Social Platforms

You are invited to attend a program run by one of our partners, IABC Philadelphia!

IABC Philadelphia: How to Use Live Video on Social Platforms

Tuesday, March 28, 2017 from 6:00 PM – 8:00 PM
Penn State University – Great Valley Campus
30 E. Swedesford Rd.
Malvern, PA 19355

IABC Philadelphia Members, $25.00
Non-members, $35.00
Students, $10.00
Parking is free, and dinner is included.

Many brands are jumping on the bandwagon using live video to engage with their audience. Is it effective Yes!

Find out how brands are using Facebook Live, Instagram Stories, Periscope, and Snapchat to connect with their audience.

By attending the seminar, you’ll learn how to:

  • Create a video strategy for your business Learn what works and what doesn’t when it comes to live video
  • Learn ways to be authentic and real while live streaming
  • Learn to create copy that generates interest

 

About Toni Schmidt: Toni Schmidt is a digital marketing consultant, speaker, and writer who has worked in the social media field since 2009. Toni has a unique approach to marketing, encouraging businesses and entrepreneurs to uncover their “why,” allowing them to humanize their brand on social platforms. Toni has worked with small businesses as well as multi-million dollar companies to create social media strategies that convert. In addition, she has been a contributor for Huffington Post, Red Tricycle, and Parent Herald as well as appearing on NBC 10 Philadelphia.

Penn State University
Great Valley Parkway
Malvern, PA 19355

Partner Program: Jump Start Your Job Search Workshop

STC-PMC has recently partnered with the IABC Philadelphia group.

Jump Start Your Job Search Workshop

9 am – 4:15 pm, Saturday, April 22

Church of the Saviour, 651 North Wayne Avenue, Wayne PA

Cost $10

An interactive day of information and ideas to provide help and hope in your job transition

10 Vital Strategies to Maximize Your Career Success – Ford Myers – We are on a lifelong career journey and there are important strategies for us to continuously pursue, whether we are in job transition or currently employed.  Ford will give us 10 strategies that are critical for our success.

How to Create an Extraordinary Resume that Works! Matt Levy – In today’s world you need an extraordinary resume that incorporates the most cutting edge techniques to capture the employer’s attention and get you the interview.  Matt will address these issues and show us how to create a dynamic resume.

Networking over lunch with fellow participants and speakers

Handling Difficult Interview Challenges – Ken Sher – So you finally get to the hiring manager of the company you’ve targeted for the last few months and the interviewer throws the proverbial curve ball at you. “Aren’t you overqualified for this job?” “What’s your current salary?” Ken will prepare us for these situations as well as help us to handle other difficult questions.

Twists & Turns of a Career JourneyAmy Dinning – Amy will share the many twists and turns of her career journey and we will share and discuss how to deal with advancement, layoffs, contract work, bad bosses, non-profit vs for profit, volunteering, further education, mergers, variety of industries, and more.

Knockout Networking: How to Make More & Better ConnectionsMichael Goldberg – For some, making a personal connection comes naturally. For most, it takes work. A lot of work! Michael will help us to discover the power of making more and better connections and how it can positively impact your job search!

Registration starts at 8:30 am and the workshop begins at 9 am.  The formal part of the workshop will end at 4:15 pmPlease bring your business (networking) cards.  Snacks and sandwiches will be provided.  If you have special needs, please bring your lunch.

Please register online at www.cosnet.org/care/jobtransition and pay with a credit card.  We are unable to take walk-ins.  Please note that online registration will close on Wednesday, April 19 at the end of the day.

For more information or questions, contact Amy Dinning at [email protected].  The event is sponsored by Church of the Saviour, Hire One (a Chester County Economic Development Council initiative), St. Joseph’s University, Philadelphia Society of People & Strategy, My Career Transitions, American Society for Talent Development Philadelphia chapter, Penn State Great Valley Career Services, Wegmans and Acme.

STC South Jersey Get-Together – March 16, 2017

Greetings! Now that spring is getting close, it’s time for another STC (Society for Technical Communication) South Jersey networking group get together. Details are:

When: Thursday, March 16, 2017, at 6:00 p.m.
Where: Famous Dave’s Barbeque, 104 Route 70 East, Cherry Hill, NJ 08034

The restaurant is on Route 70, a few blocks below I-295 (from I-295, take the Route 70 West exit) and just above Kings Highway.

Meet Conduit Workshop Presenter Neil Perlin

Neil Perlin will be hosting a workshop the day before our Conduit conference on March 31. Register for Neil’s workshop. Register for both Conduit workshops and get a discount and free lunch.

Neil is an internationally-known online content consultant for companies from F100 to startups. He helps clients create effective, efficient, flexible content for delivery in any form from mobile to online to paper. Neil created and ran the Beyond the Bleeding Edge sessions at the STC Summits for 15 years, is a 2010 STC Fellow, and a popular conference speaker at the Summits, MadWorld, and others. Neil is MadCap-certified in Mimic and Flare, Adobe-certified in RoboHelp, and Viziapps-certified for the Viziapps Studio app development platform. He provides training, consulting, and development for online help, apps, and related areas through Hyper/Word Services. Contact him at [email protected],[email protected], www.hyperword.com

Single Sourcing to the Max with MadCap Flare

Time: 8:30 – 12:00

Presented by Neil Perlin

New to Flare? Need to publish content to multiple devices, formats, or audiences? Flare’s single sourcing features are tremendously flexible and powerful but they can also be overwhelming. Which ones should you use? When? Can you combine them? How do you avoid overdoing it? Come to this workshop for answers AND hands-on practice. We’ll look at:

• Two definitions of single sourcing.
• The three main single sourcing features – variables, snippets, and conditions.
• Supporting features like CSS mediums, conditionalizable styles, responsive output, and parent/child project structures.
• How the Target Editor ties the settings together.
• Best practices for single sourcing with Flare

You’ll leave with a solid overview of Flare’s single sourcing features and how to use them to create cutting edge outputs.

Partner Program: L&D Professionals of Greater Philadelphia – Workshop on Brain Based Learning

STC-PMC has recently partnered with the Learning & Development Professionals of Greater Philadelphia group. As such, they are offering a discounted rate to our members for the events we promote for them.

MAY WORKSHOP – PHILLY TECH WEEK 2017 PRESENTED BY COMCAST – BRAIN BASED LEARNING IN THE VIRTUAL CLASSROOM

What if the training you deliver in the virtual classroom was so vibrant and compelling that people clamored to attend your sessions? Your ability to connect with, engage, and stimulate the thinking of your participants is directly linked to your understanding of the neuroscience of learning. Our brains ignore what is predictable and boring. This session explores the brain’s needs for novelty, contrast, meaning, and emotion to capture and keep your participants’ attention online. Increase novelty with the creative use of relevant games. Enhance contrast by incorporating a variety of facilitation techniques. Build meaningful connections with collaborative learning approaches. Harness emotion with storytelling frames. Explore six brain-based guidelines that leverage the interaction and collaboration tools in the virtual classroom.

When

May 3, 2017

6:00 PM – 8:00 PM

Location

Drexel University – Main Campus (Gerri C. Lebow Hall)

Join L&D Philadelphia & Virtual Training master Cynthia Clay for a free talk and open Q&A on the latest insights from Neuroscience and what they mean for Virtual Learning/Training as a part of Philly Tech Week 2017.


Cynthia Clay is an entrepreneur, business leader, strategic thinker, speaker, writer, and passionate advocate for leaders and facilitators achieving their potential in the virtual workplace.

She began her consulting practice in 1992 after a career in human resources in the banking and healthcare industries. From those early days as an organization and management development consultant to the present, she remains passionate about developing strategies and practices that leverage technology and support engagement in the virtual classroom and the virtual workplace. In her role as the CEO/Founder of NetSpeed Learning Solutions, she strives to make learning experiences practical and hands-on. She doesn’t linger in the theoretical, but moves to the behavioral. In the end, it’s not what you know—it’s what you do with that knowledge that makes a difference.

Partner Program: Writing Tips with Ken O’Quinn; Lunchtime Teleseminar

STC-PMC has agreed to cross-promote activities with the International Association of Business Communicators, Philadelphia (IABC). Here is information on an upcoming session.

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Writing Tips with Ken O’Quinn; Lunchtime Teleseminar on February 21
Whether you’re a seasoned writer, a young writer fresh out of college, or someone who occasionally writes for work, everyone has the ability to improve their writing skills.

We’re excited to have Ken O’Quinn, writing coach and former Associated Press writer, provide practical tips on how you can improve your writing during a lunchtime teleseminar.

By attending the teleseminar, you’ll learn how to:

  • Make the most of an opening paragraph, in a story or an email.
  • Write crisp, clear prose: three places where you can tighten sentences.
  • Find good color: engaging readers with specific details.
  • Rise above the mediocrity: Crafting sentences for variety, rhythm, and emphasis.
  • Use graphic elements to make information more accessible.

Tuesday, February 21, 2017
12 p.m. – 1 p.m. ET
Teleseminar
Fee:

  • IABC members and students: $10
  • Non-members: $20

Registrants will receive logon information.

 

About Ken O’Quinn:

Ken O’Quinn is a professional writing coach whose workshops have helped thousands of communicators strengthen their writing skills. He started Writing with Clarity following a journalism career with the Associated Press and newspapers, and he now conducts internal workshops for such clients as Facebook, GE, Dell, Chevron, Campbell’s Soup, KPMG, Motorola, Dow Chemical, Fleishman Hillard, Burson-Marsteller, and Weber Shandwick.
Ken has presented at the Public Relations Society of America (PRSA) and International Association of Business Communicators (IABC) international conferences, and his writing has appeared in the New York Times, Fast Company magazine, the Harvard Management Communication Letter, and the Journal of Employee Communication Management. He is the author of Perfect Phrases for Business Letters.